Sustainable Australian Beef
This week we attended a forum organised by JBS, probably the world’s largest processor of meat. It was held at Prime City feedlot in Griffith, NSW. We heard from several of the key operating executives in the industry. One of the important takeaways was that McDonalds Australia, one of the largest single consumers of beef in Australia has asked JBS to submit a questionnaire on how it stands up against the newly announced “Australian Beef Sustainability Framework.” (www.sustai